Biden's latest campaign strategy: Get under Trump's skin

Biden is turning to personal, biting and often sarcastic attacks against Trump in public and in private, including at a major New York City fundraiser.

As President Joe Biden works to defeat Donald Trump, he’s increasingly focused on another goal he thinks will help him achieve that: getting under his skin. 

In recent weeks, both in private and public settings, Biden has ramped up personal, biting and often sarcastic broadsides against his Republican opponent, targeting his financial challenges, his campaign tempo and even his weight. 

It’s a strategy largely driven by Biden himself, according to multiple aides and advisers familiar with the approach. 

“This is him, and we’re following his lead,” one Biden aide said. “There’s just something about Joe Biden that gets under Donald Trump’s skin more than anybody, and I think Joe Biden knows that.”

At a star-studded fundraiser in New York City on Thursday evening that brought in $26 million for his campaign, Biden was asked what was at stake in the 2024 election. After giving an answer criticizing Trump’s positions broadly, he concluded: “All the things he’s doing are so old … a little old and out of shape.” 

https://www.nbcnews.com/politics/2024-election/biden-under-trumps-skin-campaign-strategy-rcna145661

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