More than half of Latinos asked have never heard of ‘Latinx,’ only 4% use the term, Pew study shows
Almost half of the U.S. Latino population say they have heard of Latinx, according to a study by the Pew Research Center. But increased awareness has not made it more popular.
Even though Latinos in the U.S. have become more aware of the word "Latinx," about half of the Hispanic population still has never heard of the gender-neutral alternative, the Pew Research Center found in a study published Thursday.
The number of Latinos who have heard of "Latinx" has nearly doubled since 2019, when only 23% of the Hispanic population reported being aware of it.
Now, almost half of the U.S. Latino population (47%) say they have heard of "Latinx," according to the study. But increased awareness of it has not made it more popular.
The share of the Hispanic population who use "Latinx" to describe themselves remained statistically unchanged from 2019 to 2023.
Only 3% of the Hispanic population nationwide used the word to describe themselves in 2019, which rose to 4% in 2023. While the percentage may appear low, that is still an estimated 1.9 million people who use "Latinx" to describe themselves, according to the study.
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