Trump's tariffs are scrambling businesses' ability to predict what happens next

President Donald Trump’s tariffs rollout is frustrating U.S. companies’ planning for the rest of the year, preventing some corporate giants from telling investors what to expect and scrambling the broader outlook for stocks.

President Donald Trump’s tariffs rollout is frustrating U.S. companies’ planning for the rest of the year, preventing some corporate giants from telling investors what to expect and scrambling the broader outlook for stocks. 

Mattel and Ford each suspended their 2025 financial forecasts on Monday.

The toy giant told investors that “given the volatile macroeconomic environment and evolving U.S. tariff landscape, it is difficult to predict consumer spending and Mattel’s U.S. sales in the remainder of the year and holiday season.”

The company said that Barbie and Hot Wheels, its two flagship brands, were mostly manufactured outside of China, which faces a 145% effective tariff rate from the Trump administration. Still, CEO Ynon Kreiz told CNBC on Tuesday morning that Mattel was considering hiking prices for U.S. consumers to offset the costs of tariffs, which it estimated could come to about $270 million.  

“Where necessary, we will be taking pricing action in the U.S.,” Kreiz said.