Giant rabbit 'Alex the Great' delights social media in his custom Mercedes

Bugs Bunny eat your heart out.

Bugs Bunny eat your heart out. Alex is Instafamous and he's got a license to drive.

Known to his friends and fans as "Alex the Great," the 4-year-old Flemish giant rabbit lives in San Francisco with his rescuers, Josh Row and Kei Koc.

With combined followings on Instagram and TikTok that number 100,000, Alex is a bona fide influencer. His fame has come through brand partnerships, celebrity meetings and appearances at San Francisco Giants' games. And his ride.

He motors around in his custom-made wheels, a toy Mercedes-Benz that Row, a mechanical engineer, adapted so the rabbit can drive.

"Once he figures out what everything does, he just takes off," Row said.