Progresso launches Soup Drops, a hard candy that's 'soup you can suck on'
Progresso is celebrating National Soup Month by reimagining a classic comfort food — as a hard candy called Soup Drops.
Progresso is celebrating National Soup Month by reimagining a classic comfort food — as a hard candy called Soup Drops.
The company this week launched its first-ever "soup you can suck on," a savory lozenge that captures the taste of Progresso Traditional Chicken Noodle Soup.
Designed as a portable alternative to the classic meal, the drops come packaged in a can modeled after Progresso’s soup cans and contain 20 individually wrapped candies. Each drop has flavors of broth, chicken, vegetables, soft egg noodles, and a hint of parsley.
“When you’re sick, nothing is truly more reassuring than Chicken Noodle Soup," MC Comings, VP, Business Unit Director for Progresso at General Mills, explained in a press release on Thursday.
"So, we thought, why stop at the soup bowl? We took the beloved flavors of our Progresso Chicken Noodle Soup and packed them into a fun, savory candy Soup Drop for a totally new way to enjoy the taste you love whenever and wherever you want,” Comings added.
Rating: 5