Threads could cause real problems for Twitter - BBC News

Meta's new app benefits from its two billion Instagram followers that give it a huge shot in the arm.

4 days agoShareclose panelShare pageCopy linkAbout sharingImage source, ReutersBy Zoe Kleinman in Glasgow & James Clayton in San FranciscoBBC NewsMeta has launched its much-teased rival to Twitter, Threads, in the UK and US. The BBC's technology editor Zoe Kleinman and North America technology correspondent James Clayton have both tried out the app. Here are their first impressions.

It was the middle of the night in the UK when my phone buzzed to let me know that Meta Threads, the new social network app I'd pre-ordered on the App Store, had been installed.

Given the timing, I wasn't expecting much to be going on from a UK location. I already have an Instagram account so within three clicks I had a profile, and I selected to follow everybody I already follow on the photo-sharing app.

Suddenly it was like I'd walked through the door to a great big house party. Loads of people were signing up, writing their first posts, responding to others and commenting on the new surroundings.

I had dozens of followers in the first five minutes, and nearly 500 as I write this. (I've still got fewer than 300 on another Twitter alternative, the Jack Dorsey-founded text-based network, BlueSky, which I've been on for weeks.)

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