Meghan launches online site for fans to buy her style favourites

The ShopMy platform is marketed at "elite creators" for them to earn money from links they have shared.

British Broadcasting CorporationWatch LiveHomeNewsSportBusinessInnovationCultureArtsTravelEarthAudioVideoLiveHomeNewsIsrael-Gaza WarWar in UkraineUS & CanadaUKUK PoliticsEnglandN. IrelandN. Ireland PoliticsScotlandScotland PoliticsWalesWales PoliticsAfricaAsiaChinaIndiaAustraliaEuropeLatin AmericaMiddle EastIn PicturesBBC InDepthBBC VerifySportBusinessExecutive LoungeTechnology of BusinessFuture of BusinessInnovationTechnologyScience & HealthArtificial IntelligenceAI v the MindCultureFilm & TVMusicArt & DesignStyleBooksEntertainment NewsArtsArts in MotionTravelDestinationsAfricaAntarcticaAsiaAustralia and PacificCaribbean & BermudaCentral AmericaEuropeMiddle EastNorth AmericaSouth AmericaWorld’s TableCulture & ExperiencesAdventuresThe SpeciaListEarthNatural WondersWeather & ScienceClimate SolutionsSustainable BusinessGreen LivingAudioPodcastsRadioAudio FAQsVideoLiveLive NewsLive SportHomeNewsSportBusinessInnovationCultureArtsTravelEarthAudioVideoLiveWeatherNewslettersMeghan launches online shop for fans to buy her fashion favourites18 hours agoShareSaveFrances Mao and Fiona NimoniBBC NewsShareSavePA MediaThe Duchess of Sussex has launched a new digital shop, allowing fans to purchase her favourite clothing, accessories and jewellery recommendations.

Meghan, who described her 'high-low' style approach to mixing designer and accessible fashion during an episode of her recent Netflix series, shared the ShopMy link to her 2.6 million Instagram followers on Monday.

She included the disclaimer that she would receive a sales commission on some products purchased through the affiliate links she shared.

The ShopMy platform is marketed at "elite creators" as a way for them to earn revenue if someone purchases an item through a link they have shared - with commission as high as 30%.

Meghan described the pieces in the online shop as a "handpicked and curated collection of the things I love", adding she had long been asked to share her wardrobe inspiration.

https://www.bbc.com/news/articles/cy5n6y2975wo

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