Snoop Dogg: America's cheerleader at the Olympics

NBC hired Snoop Dogg as a special correspondent, but he has shown up for US athletes at the Olympics.

British Broadcasting CorporationWatchHomeNewsSportBusinessInnovationCultureTravelEarthVideoLiveHomeNewsIsrael-Gaza WarWar in UkraineUS ElectionUS & CanadaUKUK PoliticsEnglandN. IrelandN. Ireland PoliticsScotlandScotland PoliticsWalesWales PoliticsAfricaAsiaChinaIndiaAustraliaEuropeLatin AmericaMiddle EastIn PicturesBBC VerifySportBusinessExecutive LoungeTechnology of BusinessWomen at the HelmFuture of BusinessInnovationTechnologyScience & HealthArtificial IntelligenceAI v the MindCultureFilm & TVMusicArt & DesignStyleBooksEntertainment NewsTravelDestinationsAfricaAntarcticaAsiaAustralia and PacificCaribbean & BermudaCentral AmericaEuropeMiddle EastNorth AmericaSouth AmericaWorld’s TableCulture & ExperiencesAdventuresThe SpeciaListEarthNatural WondersWeather & ScienceClimate SolutionsSustainable BusinessGreen LivingVideoLiveLive NewsLive SportHomeNewsSportBusinessInnovationCultureTravelEarthVideoLiveAudioWeatherNewslettersSnoop Dogg: America's cheerleader at the Olympics Getty ImagesThere are few people who have become more synonymous with the 2024 Olympics than Snoop Dogg.

When there is an American athlete vying for a medal in Paris, there is a camera ready to pan to the American rapper cheering in the stands.

He has been seen dancing alongside the US women's gymnastics team, dressing up in equestrian gear to support American horseback riders and even trying out judo skills.

Snoop Dogg's enthusiasm for the games has injected a new energy into the Olympics that is captivating viewers in Paris and the internet alike, and making for a highly watched summer games, according to NBC viewership numbers.

After multiple clips went viral from Snoop Dogg's time hosting a highlight show with comedian Kevin Hart on NBC's streaming platform Peacock during the Tokyo Olympics in 2021 - the network gave the rapper an even bigger role in 2024: special correspondent.

https://www.bbc.com/news/articles/c6p229ldn4vo

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