Noida-based GPRC holds the key to future of startup-based PR management | Brand Initiative News,The Indian Express
“Ours is a result-based PR agency, which offers affordable PR for those who cannot go with the costlier alternatives in the market."
The future is PR or public relations and tech-based startups are leading the bandwagon on PR activities in India. With the Government of India’s Department of Promotion for Industry and Internal Trade (DPIIT) launching a digital platform in collaboration with the Small Industries Development Bank of India (SIDBI), things are looking up for the startup ecosystem in the country. And at the forefront are PR companies that help other start-ups look better in public.
One such venture, Global PR Connect Pvt Ltd (GPRC) is a Noida-based startup that seems poised for bigger achievements in the current milieu as it helps other startups establish themselves within a vigorously competitive environment. The company provides a wholesome approach to public relations vis-à-vis businesses, especially the ones that are still in their nascent stage. GPRC team of professionals doesn’t believe in pushing products or services mechanically, just to drive sales. The venture is the brainchild of Co-Founders and Directors – Saurav Lohani and Animesh Kumar.
Their aim is to help the business last longer in public memory, which is why they work on 3 main principles –
a) Guaranteed coverage,
b) End-to-end PR marketplace and,