Warner Bros. Discovery adds 7.2 million Max subscribers, the streamer's largest single-quarter jump
Warner Bros. Discovery said Thursday its streaming platform Max added 7.2 million global subscribers in the third quarter.
Warner Bros. Discovery said Thursday its streaming platform Max added 7.2 million global subscribers in the third quarter.
It marked the biggest quarterly growth for the streaming platform since its inception. Max now had 110.5 million subscribers as of Sept. 30. Warner Bros. Discovery’s flagship streaming service has been growing its subscriber base at a fast clip this year since expanding internationally during the first half.
Warner Bros. Discovery’s stock was up more than 10% on Thursday.
The streaming business has become a bright spot for Warner Bros. Discovery as its traditional TV networks have been pressured by cord cutting and a soft advertising market. Last quarter, Warner Bros. Discovery reported a $9.1 billion write-down on its TV networks.
On Thursday, Warner Bros. Discovery reported third-quarter results that showed revenue decreased 4% to $9.62 billion compared with the same period last year. Total adjusted earnings before interest, taxes, depreciation and amortization were down 19% to $2.41 billion.
Rating: 5