Swatch apologises for 'slanted eyes' ad after uproar in China
The image of a model pulling the corners of his eyes resembled a racist image, critics say.
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Critics said the pose resembled the racist "slanted eye" historically used to mock Asians.
Calls for a boycott of Swatch products grew on Chinese social media as the ad went viral.
Swatch said it had "taken note of the recent concerns regarding the portrayal of a model".
"We sincerely apologize for any distress or misunderstanding this may have caused," the company said in a statement on Saturday.
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