In Nevada, DNC launches bilingual ads, billboards ahead of Harris Univision town hall

The full-page ads on Spanish-language newspapers in Nevada and bilingual billboards address Latino voters as Harris will participate in a town hall with Univision on Thursday night in Las Vegas.

The Democratic National Committee has launched an "informational campaign" that includes bilingual billboards across the city ahead of Vice President Kamala Harris’ Univision town hall in Las Vegas on Thursday night.

The DNC first told NBC News that it has bought a full-page print ad in El Mundo, widely read in southern Nevada. Digital homepage banners will also run in "El Mundo" and "El Sol," circulated in northern Nevada.

The campaign directs Latino voters and union members to check their registration status and check options how to cast their ballots through IWillVote.com and VoyAVotar.com.

Latinos make up 20% of the electorate in the battleground state.

The campaign will also target union members by drawing a contrast between Harris and former President Donald Trump, who they say has weakened union workers’ power. The majority of U.S. labor unions have endorsed Harris though many union members support Trump. Union households are an important voter bloc in many swing states, including Nevada.  

https://www.nbcnews.com/news/latino/dnc-nevada-harris-bilingual-ads-spanish-townhall-rcna174778

---