Who Owns Temu, The Newest Multi-Category E-Commerce Platform? | Brand Initiative News,The Indian Express
Temu is the newest multi-category e-commerce platform that puts value first, drawing in thousands of users within their first day of launching.
Temu’s sister company, Pinduoduo, was founded in 2015, and is relatively young in the e-commerce scene compared to similar platforms like Alibaba and Tencent. The company leveraged on the popularity of the mobile internet to launch its marketplace app on mobile devices.
Pinduoduo reported a total revenue of US$14.7 billion for 2021 and US$16 billion in revenue for the 12 months ended June 30, 2022,, making the company one of the biggest e-commerce platforms.
In fact, Pinduoduo became the largest online shopping platform in 2021 when it surpassed popular B2B online marketplace Alibaba in number of annual active users. With Temu, consumers gain access to a wide variety of premium goods from around the world through a few clicks of the mobile app, available in Apple App Store and Google Play. Temu is also accessible through a website.
Launched in September 2022, Temu is the newest multi-category e-commerce platform that puts value first, drawing in thousands of users within their first day of launching. The site is easy to navigate thanks to its clean-cut user interface, and users can immediately view the best deals and relevant product listings right on the Temu homepage for an easier shopping experience.
With 16 categories to choose from, including fashion and jewelry, home and gardening, electronics, industrial and commercial supplies, office supplies, pet supplies, and more, consumers can shop from the thousands of products listed in the site!
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